This permanent hair color boasts finely ground, cultivated dyes for deeper penetration and color deposit. Made with superior pigments. Helps to provide consistent results, unrivaled longevity and intense, healthy shine.
PRODUCT TECHNOLOGY
- BONDTECH: Bond-building technology which improves the overall integrity of the hair, reattaching and rebuilding the inner structure while increasing strength and elasticity.
- HYPERDRIVE COMPLEX: Dual benefit technology: 1. Antioxidants act as a delivery system. 2. Micro-pigments, deeply penetrate into the cortext of the hair. Antioxidant power helps to ensure; longevity of color, color fades on tone, softer line of demarcation.
- SCALP THERAPY COMPLEX: Chamomile Flower Extract with fruit oils help protect, soothe, and heal the scalp during color processing.
FEATURES + BENEFITS
- Up to 100% gray coverage
- Unique liqui-crème viscosity
- Low ammonia
FREE FROM: fragrance, gluten, ppd, resorcinol, formaldehyde, parabens + silicones
Vegan, cruelty-free, kosher, 100% recycled aluminum tubes + 100% green e-certified cartons
