What It Is
This silky, smooth, luxurious demi-permanent crème hair color offers unrivaled longevity and provides beautiful opaque gray coverage.
What It Does
Featuring organic aloe to protect from scalp irritation, it gives a healthy shine clients crave with intense depth, dimension and tone for beautiful color that lasts.
What Else You Need to Know
PRODUCT TECHNOLOGY
• BONDTECH: Bond-building technology which improves the overall integrity of the hair, reattaching and rebuilding the inner structure while increasing strength and elasticity.
• HYPERDRIVE COMPLEX: Dual benefit technology: 1. Antioxidants act as a delivery system. 2. Micro-pigments, deeply penetrate into the cortext of the hair. Antioxidant power helps to ensure; longevity of color, color fades on tone, softer line of demarcation.
• HAIR THERPARY COMPLEX: Patented technology enriched with Vitamin E and Safflower Oil which shows significant improvement in overall hair health and increased body and volume.
FEATURES + BENEFITS
• Ammonia-free
• Up to 100% gray coverage
• 1:2 or 1:1.5-1:2 saturated or dimensional coverage
FREE FROM: fragrance, gluten, ppd, resorcinol, formaldehyde, parabens + silicones
Vegan, cruelty-free, kosher, 100% recycled aluminum tubes + 100% green e-certified cartons